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Editorial Design is the art of communicating in the form of layout for books, magazines, reports, newspaper, e-mail or any kind of publication.  Call me crazy, but annual reports are one of my favorites to design.

HIGHLIGHTS REPORT  /  IOWA HOSPITAL ASSOCIATION

When IHA approached me when they were beginning to think about their annual report, they had an idea but needed a good way to execute it. They were hoping to appeal to the more rural part of Iowa and they didn't want to make it look like just another medical publication. I presented them with the idea of really playing up Iowa and its nature by using large, highly saturated photography with a very clean presentation of the information.

Studio A Designs / Amanda Thompson

Ames, Iowa / 515-783-5937 / amanda@studioa-designs.com